Space

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It’s no secret that my counter tops take their inspiration from Northampton Coffee. I love that place, and in part the level of care and energy that went into creating an environment that reflects the spirit of the place. Example: no art on the walls because the coffee is meant to be the art.

Researching their counters brought me to the furthest corner of Massachusetts on a cold wet day. I wanted large, thick, rough-edged, local wood. I found two beautiful slabs of red oak, both from New England. I fell in love, wrote a check for a very reasonable sum (I think it was $140 for one, and $160 for the other), strapped them to my car, and I was off. (more pictures after the break)

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Moving away from graphic references to designing the space, here are some thought I’ve had about the feelings I’m looking to evoke. I’m really excited about the truck design, because I think a ton of this will come through thanks to John and Jinhee and everyone else helping make it happen. You should expect to see more of these themes pop up in the restaurants (perhaps in a different version).