Here’s what we’re looking at for the next 4 days. Most locations are open regular hours tomorrow. Monday the PRK truck and both restaurants are open regular hours. You can get more details on exact hours of operations by clicking on the Locations tab of this website, or by following the Twitter feed for your location.
Have a great holiday weekend everyone!
If we handed you a survey card at Clover today, click here to fill out the survey.
The survey will take you about 2-3 minutes. Your answers are going to help us serve you faster, better food. And as promised, there is a reward in it for you too.
A huge thanks for helping us with this!
When I was in 7th grade my Algebra teacher celebrated Pi Day. We all got to bring in round foods. I think it was the one day in Algebra where I excelled. I brought in kumquats.
Last week Karen, an MIT regular, wrote to our catering page asking if we would cater whoopie pies Thursday 3/14 in honor of Pi Day. We thought it was such a great idea that we’re going to make chocolate whoopie pies and run them EVERYWHERE at lunch tomorrow.
We’ll have 1 batch of whoopie pies for sale at all Clover trucks and restaurants Thursday at lunch. Keep an eye on your location’s Twitter feed to find out when they’re live (you can use this neat link to find out your location’s Twitter). I told everyone we should sell them for $3.14159 but John (finance) told me that was entirely impossible.
Pi Day at Clover
$2 Whoopie Pies for sale at all locations
Follow Twitter to see when they hit
There were a few tears of joy today. Michael, we’re not embarrassing you, right? We know you were holding back the tears of joy.
CloverPRK is our truck on Boston Common. Today was the first day of the season. A lot of regulars were returning. Kevin told us he had suffered 3 months of eating bad Chinese food near his office building while we were gone. Another woman was giving us fist-pumps and saying “They’re home! They’re home!”
So how did Day 1 go? We forgot to pack ingredients for soup, we forgot parsley for the Enzo sandwich, and there was 15 minutes where hot water wasn’t flowing to make coffee, but other than that, it was a great first day back. Julian is running the truck, and he’s incredibly excited to make this an amazing season. We’ll see you 8am-3pm M-F right outside the Park Street T-stop. Follow @cloverPRK to find out daily soups, seasonal sandwiches, special events, etc.
SATURDAY 2/9/13: ALL LOCATIONS CLOSED
SUNDAY 2/10/13: RESTAURANTS OPEN
MONDAY 2/11/13: ALL LOCATIONS OPEN (HSQ, HUB, MIT, DWY, LMA)
All Clover restaurants and trucks are closed today. Stay tuned to Twitter for updates. We plan to re-open the restaurants tomorrow and return to normal operations Monday pending MBTA operations and a lift of the driving ban.
Hope you’re enjoying the snow. I just finished a pancake breakfast with my family. We’ve already been out to play in the snow and plan to spend as much time as we can having fun today. Violet (not 2 years old yet) has never seen anything like this. It’s all new for her and really fun.
That picture? We skipped out manager meeting this past Tuesday and took everybody ice skating. When we take outings we try to do things that are new/ different for our managers. Given how much time we spend teaching new things to employees and customers, I think it’s great for us to remind ourselves once a month or so how it feels to do something that is new and hard. Only a few of us knew how to skate, for the rest this was a new-ish experience.
Well, sort of. We handed these cards to every customer on PRK’s last day of the winter. We’re re-opening there March 1. But we wanted customers to know they’d be welcome at DWY during the winter.
So we printed up 100 of these cards. If you got one, you can redeem it for a hot cider, soup, or coffee at your temporary home truck.
Unfortunately this meant you guys got to experience my map-making skills. If you know me, you know I’m hopeless at directions. I looked at the new Maps function on my IOS, which just kept giving me turn signals, etc. So I just zoomed out and copied the important intersections. The cool thing was that I got to see that the Clover truck is a “featured location” on Apple Maps, right alongside Subway, McDonalds, 7-11. I think it’s because Apple Maps is now linked to Yelp?
We’ve had a ton of fun getting to know you all at the Boston Commons this year. This picture was taken one of our first days, right after the tables and chairs and umbrellas had arrived.
Tomorrow, 11/30/12 is PRK’s last day of the season. We will re-open 3/1/13.
To say thanks to all of you, Julian and Rolando are going to be frying up cider donuts and giving them away FREE to all customers, starting at 8am. I’m working on another surprise for all of you too, something that might entice you to make that first initial trek to the truck at South Station (a nine-minute walk).
We’re operating all locations today. If you have the day off, come by.
That’s HSQ this morning. Couple new things happening. Blue Hubbard squash soup, new turnip sandwich, and that’s a new Matt’s coffee Ayr’s pouring: La Hondurita from El Salvador.
Sorry this post is late. You have to forgive me for not realizing today was a holiday. I got back from Europe last night. Sunday was a very big important holiday in Paris, Armistice Day, commemorating the end of World War I. I came back and forgot we celebrate it too (just one day late this year).
Alright, alright. We owe you guys some answers. Why did 3pm specials disappear? And why are they back now?
We want to make food you’re going to love so much that you’re going to tell your friends about it. We looked at 3pm specials, and they weren’t being made correctly across the board.
Ayr said, just take them off the menu. We’d rather not take money for something we feel we can’t execute really well. This felt like a huge disappointment to me. But we went for 6-7 weeks without any 3pm specials. We stepped back, did some re-training, and focused on nailing the basics. Now we’re ready for the return of 3pms. Tuesday we gave out free apple fritters free to all customers in honor of everyone being back from the Hurricane. Now we’ll have apple fritters, $3, from 3pm on, for the next few weeks. Come on by.
October is our busiest month yet for events. I think we have 9 events planned. We’re working on a Pretty Things beer launch, a Harvest Dinner with the CSA farmers we partnered with this year, and a huge series of coffee events with Barismo Roasters. Antoria is cooking up an eerie kids day.
I was thinking about ways to tell customers about events. Right now our approach is very limited. We hope it’s not pushy or reaching anybody who doesn’t want to be reached. We write on the side of the trucks. We talk to customers. We make posters. I write an email to our regular customers once every few months.
For now, we’ve added a sidebar to the left side of this webpage. This is where you can go to see all the October events in one place, click to get more information, and sign up if anything sounds interesting to you. We might have sign-ups built directly into the website at some point, right now we use a site called Brown Paper Tickets (which has been awesome).
We’re here to make food you love, the kind you talk about and look forward to eating. The Clover Food Lab is serving up a new type of fast food. This food is local, it’s just-cut, when we can it is organic.
You can learn more about
our origins,
our food,
our mistakes,
and everything else about us at this website.
Ayr Muir
Founder and CEO
RECENT COMMENTS