Fresh juice

By ayr December 5, 2008

There are a few things you don’t know about the master plan. One is fresh juice. Someday juice will be as important as our fries and soups and sandwiches. I’ve listened patiently while many have told me why the juice vision will never work, but I remain entirely convinced it will be very very important.

We’re talking fresh juices. No ingredient that isn’t a vegetable or fruit. A whole rainbow of beautiful colors ranging from sweet to savory. I’ve been developing the recipes and they are amazing.

So the fresh squeezed orange juice and grapefruit juice we’re serving up are a stealth prelude to the full juice offering. And they are selling. I love handing out a cup full of the juice from 6 oranges (shown here), or 3 grapefruit.

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