Kickoff meeting with 451
We’re working with a PR team to publicize our Burlington store opening in June. It’s a first for us. But there are a lot of stories to tell. Street food heads to the suburbs…high-ranking cook from NYT Best New Restaurant joins fast food leadership team… startup company rethinking how America can eat…
We decided to work with 451 Marketing. They have a ton of experience representing restaurants. Ayr and I met with Nancy and Jessica to kick everything off.
They’re going to be sending press kit to journalists flung all across the country. And we’re going to include a little Clover gift with each one (a hot-sauce-making kit).