Our Mistakes

From the archives

Big great bread disaster

11 July, 2014: Yesterday we had the 3rd great bread disaster of Clover’s history. Our baker sent us bread that was undercooked and we didn’t catch it early enough. The bread was doughy on the inside and flat, not fluffy as our bread should be. Chris sent a note to all managers, we sifted through the bread pulling the stuff that… Read More

From the archives

Ayr messes up Pretty Things T-shirt

6 June, 2014: Maybe not that big a mistake in the grand scheme of things, but this one had us running around these past 24 hours. We have a big event with Pretty Things tonight. It’s going to be amazing. We’re selling 4 of their beers, 2 at Kendall, 2 at HUB. Even installed a new tap at the HUB… Read More

From the archives

CloverWTR launches

29 April, 2014: Yesterday I joined Julian and James to launch the newest addition to the Clover fleet at the Arsenal Mall. We’re going to call this one CloverWTR (Twitter, etc.). These were our first customers. And by the smiles on their faces you’d have no idea I made them wait around for 20 minutes before they could order. We… Read More

From the archives

That’s Yo-Yo Ma, really

26 April, 2014: We had an event at Clover HSQ the other night with the Harvard Innovation Lab and the Silk Road Ensemble. Yo-Yo Ma was there, which was really exciting for all of us who love his music. And they were filming a documentary about the work he does with Silk Road. Azeb is an order taker at Harvard… Read More

From the archives

Fireball thwarts Alewife day 1

17 March, 2014: Everything was in place for our grand opening of CloverAWF. The permits were in place. The food was packed. There was even a line forming in the Vecna parking lot. And then our fryer started producing a fireball. We’ve got our best technicians working on this problem so that the truck is ready to make food for… Read More

From the archives

Ayr is missing

10 February, 2014:   I’ve done a terrible job posting almost this entire year. We’re super lucky we have Lucia, because I just haven’t been sharing our stories. Sorry. This isn’t the first time in Clover’s history this has happened. We like to think of this website as a complete record of our adventure. The truth is there are swaths… Read More

From the archives

Burlington model

22 February, 2013: That almost looks real, doesn’t it? Not yet, right now it’s just a scale model we’re using to explore ideas. My architects and I have this plan for wood paneling and ceiling at the Burlington restaurant. The restaurant is really long. And most operators would just draw a line at the 2/3rd park, that’s 1/2 to 2/3rds… Read More

From the archives

Chris with the powerwasher

4 September, 2012: I’m thinking every day about what kinds of things we need to be doing to make sure we’re thriving 6 months, 18 months, 2 years from now. One of the biggest puzzles I’m facing right now is cleaning and maintenance. We just don’t have a good way to scale this. Currently it’s me (check the recent post… Read More

From the archives

Cheat away

23 July, 2012: That’s an iPad perched atop a stack of cookbooks and a speaker. We’re working steadily to develop robust training materials. A few weeks ago you saw the training videos. Today I’m posting our Trainers Guide. Think of this as the Teacher’s Edition of those text books at school, you know, the one with all the answers. But… Read More

From the archives

No really, that’s Enzo

31 May, 2012: When I first handed a wrench to Enzo (MIT) you would have thought it was a slug, or something gross. He didn’t even want to hold it in his hand. Vincenzo was a chef at the Four Seasons before Clover, and fixing things, using tools, all of that, just wasn’t how he thought of himself. He came… Read More

From the archives

Don’t worry, the truck wasn’t moving…

7 February, 2012: I’ve been working here at Clover for a little over a year now, and I’ve definitely made my fair share of mistakes. There’s even already a blog post about how I thought the oven was broken because I left the big, red “roast and hold” button on. I’m sure most of you who drive cars have locked their… Read More

From the archives

Teaching people to write on the website – part 2

7 February, 2012: In January I gave managers a challenge: write one post on the website. This had been really hard for some in the past, and the result was that nobody was hearing from the folks who are making it happen every day at Clover. So I told them to do something simple: take a picture from their first… Read More