12 January, 2018: Who would have thought? We launched the Medlar Sandwich yesterday. And it was a blockbuster. We sold 500 medlar sandwiches, and sampled around 500 more medlars and jam to folks who were curious. This is the type of ingredient you won’t find in most restaurants, definitely not fast food ones like ours. It’s hard to find (it… Read More
12 January, 2018: A bunch of us were having a meeting about the Public Release of the Clover App, coming in mid-February. And we’re all thinking about ways to make the app fun to use. Like, really fun. We want to incorporate some elements of surprise, some elements of playfulness. Jane said, “You know you can text a pizza emoji… Read More
23 December, 2017: You think you know everything about fruits, and then you meet a medlar. It comes into season in the winter. And it needs to “blet” (or rot, or ferment, however you want to call it) a little bit before it is yummy. For this reason, medlars have been used as metaphors (kinda inappropriate by today’s standards) by many… Read More
30 October, 2009: This is the Clover team, Halloween 2009. We had fun (it is one of my favorite holidays). Costumes all around, some spooky menu items (goblin’s fingers that tasted a bit like rosemary french fries), spooky music, dried ice spiked green lemonade. And of course, free cupcakes. We’ve never made (and given away) so many cupcakes. Many of… Read More
21 December, 2017: This is Kenny. Jenny and I invited him over to CloverHUB to taste this year’s Carrot Sandwich before it formally launches today. He’s a regular customer at CloverKND, and a grad student in chemistry at MIT. We got a very poetic letter from him through Facebook Messenger a while back asking us to bring back the Carrot Sandwich. Today… Read More
14 December, 2017: You might remember our first take at hummus bowls was a disaster. If you were a Kendall customer who tried hummus bowls back in August, sorry! Packaging, operations, communications were all a mess. We regrouped, and tested them again at CloverFIN, and it was a huge success (btw, if you’re craving those hummus bowls, they’ll likely appear… Read More
14 December, 2017: We had a really incredible response to the Winter Moon Roots CSA. We had hoped we would sell 100 shares for Michael and his farm; final numbers are coming in at 300. Thanks to everyone who signed up – you’re all helping support organic farming right here in Massachusetts. The first pickup is Monday, December 18, from… Read More
13 December, 2017: The Impossible meatballs have been selling like crazy. Our contractor Justin Kelly suggested we turn our attention to breakfast, asking when we were going to make a sausage egg and cheese. This is the second Impossible item we’ve been working on. That picture above was from a food planning meeting a few weeks back. We were having… Read More
24 November, 2010: Here you witness the magic of our logo. It’s very simple. I’ve had a lot of people ask: “what is your logo?” We struggled with this question for a long time. What you see is very simple, but it went through a few stages. It’s a custom font, designed in vector. Then printed. and traced and re-scanned.… Read More
6 December, 2017: A bunch of you have been asking for this, so here it is! We’re making some of our favorite soups, salads, and appetizers (like that butternut squash soup, or our yummy Hungarian cheese spread) and packing them up in larger quantities for you to bring to your holiday table this year. We’ll have 3 pickup dates, during… Read More
6 December, 2017: That’s a Spicy Coconut Lentil soup being built at Clover Burlington the other week. We’re rolling out a few changes to the menu tomorrow. We’re hoping they make you love Clover more! If you stop by, help cheer on the crew. They’re adjusting to a lot of changes (where to put things, what time to prep things.)… Read More
1 December, 2017: Thanks all who are weighing in on the great meatball debate. If you’ve stopped by and had one, chances are, we’ve asked for your thoughts. We gathered up some of the key moments in the Impossible Meat story, and turned our wall at DTX into a mural about serving Impossible Meat. There are some interactive features, where you… Read More
28 November, 2017: Stop by CloverDTX (27 School Street, Boston) tomorrow from 2pm to 3:30pm to meet Michael Docter, farmer at Winter Moon Roots in Hadley. He’ll be bringing samples of the brightest, tastiest root vegetables you’ve ever tried. If you’ve been on the fence about signing up for a CSA this winter, he’ll be able to answer questions, too. Read More
7 November, 2017: https://www.cloverfoodlab.com/wp-content/uploads/2017/11/Matty-B-Voicemail.m4a OK. I had to bleep a couple of words. This voicemail is from Matt Bettano. He left it for Chris (VP of Food) the other week. I love listening to this. To be honest, it’s one of the most compelling things I’m facing right now as I’m trying to decide if this meatball sandwich should stay… Read More
21 November, 2017: We’re a few years into the project of using Clover as an outlet for local grain. We started by buying flour from Maine Grains and baking thousands of pita daily. By the way, if you’ve been upset by the pita from New York, our bread oven is back up and running as of this morning!!! Breakfast is… Read More