The importance of how we say things

21 October, 2016: I took this picture of the whiteboard in my office. We were talking about language at our weekly staff meeting. We have 290 employees. And we’re understaffed. When we fix our staffing issues that’s 340 people making Clover a daily reality. Next year this time it’s likely to be over 700. We’re building community. But not just with… Read More

Bumper crop

20 October, 2016: As I’ve been building Clover I think about the capabilities we’re building as a business. I think of our company as a complex organism. I imagine myself an observer: what is this organism capable of? We’ve been working really hard on building the ability to respond really rapidly to bumper crops. The idea is simple: when farmers… Read More

Humbling moment with my team

18 October, 2016: This post is about something a bit humbling. Clover’s support staff (Finance, HR, Training, Communications, etc.) consists of about a dozen people. Most of whom report directly to me. These are people who in very real ways are dedicating their lives to helping make Clover what it is. I don’t think there is a single member of… Read More

From the archives

Cutting a perfect 1″ radius round end on plywood

4 October, 2008: We’ve been puzzling about how to cut the radius on the ends of the plywood. I came up with this simple jig shown above. Basically I just put a stop on the bottom of a plywood board, left a bit of room, and ran it against the sander until it was just short of the sander band.… Read More

Clover sales mix

12 October, 2016: I’m preparing some documents for investors and I’ve taken a crack at breaking down our sales mix. This is roughly where it has been for a while, but I’m not sure I’ve shared on the website and I thought you all might be interested. About 93% of our menu items exist on our menu for a limited… Read More

Paw paw landed

5 October, 2016: I didn’t really know what Paw Paw were 10 years ago. Then I heard about them and they sounded magical. And it took me 4 years of searching to find somebody in Massachusetts growing them. This is a tropical fruit that belongs to North America. It smells like a tropical fruit. It tastes like a tropical fruit.… Read More

Do you eat seeds?

5 October, 2016: Concord grapes are one of my great pleasures in life. When I was a kid my dad had some growing on our greenhouse. I’d watch them grow all summer, from tiny green balls to frosted orbs. I’d taste them too early and spit them out. And then, around this time of year, I’d enjoy their sweet tart burst… Read More

From the archives

Point of sale (POS) system

10 August, 2009: I realized the other day that people have no idea what I mean when I say “we’re building a new POS for the truck.” sorry. What I should have been saying is: “we’re building a new ordering system.” Take a peek at the image below, early prototype. And stay tuned, this is going to bring us to… Read More

Pie and yoga

29 September, 2016: I’ve been making pie to entice folks to join yoga classes. Well… if I’m honest it started when Sara Higelin (Director of Training, on the left) declared that she didn’t like pie. She said she hated it. That prompted a pretty heated conversation. I love pie. I want everybody to love pie. And I can be a bit… Read More

Speedwell Coffee and Donuts: Friday 9/30, 8am CloverLMA, 10am CloverHSQ

24 September, 2016: We’re having a Coffee and Donuts event next Friday morning. If you’re in the Longwood Medical Area, come by from 8am-9am. If you’re in Harvard Square, come by from 10am-11am. We are welcoming Sarah Correira, roaster at Speedwell to meet and taste coffee with you all. Sarah spends most of her days knee-deep in green coffee beans. She… Read More

Who knows Clover?

30 August, 2016: When I first started testing our menu at the MIT truck back in 2008 I was hoping Clover would become something important. I’m hoping we’re still in our infancy, because what I have in mind goes way beyond what we are today. But I never ever thought I’d find fans recognizing Clover in the middle of nowhere. I’m… Read More

That electricity in the air

2 August, 2016: I was hoping this wouldn’t happen, but also knew that it was only a matter of time. The original Clover Food Truck, the CloverMIT truck is closing. Customers will have to go 100 feet down the street to CloverKND for their fix starting this coming Monday. That picture above is from June 2009. That was the first… Read More

From the archives

Wacky bumper sticker

5 November, 2008: Driving to Nuestra I was passed by a car with this bumper sticker. I checked out the website, looks like wacky new age stuff. But it’s interesting to see the message (what we eat has a huge impact on the planet) show up in new places. Read More

Azore Island Fig Trees

28 July, 2016: There are fig trees in my office because my Great Great Grandfather missed the Azore Islands. My Grandfather on my dad’s side grew up in New Bedford, MA. His Grandfather was from the Azore Islands. And he missed figs like nothing else. Maybe I have a deep love of food in my genes. But don’t we all? My Grandfather… Read More