Good luck Vincenzo

4 May, 2018: Clover is a better company today than it has ever been. We’re breaking records daily right now. Our food has never been better. We’ve never had access to the type of ingredients we’re using right now. Everyday there is something fantastic around the corner, a happy report in my inbox, a beautiful video about the Maine Tomato… Read More

Welcome Little Wolf to Clover!

2 May, 2018: Little Wolf is a roastery in Ipswich, MA. Megan first discovered Little Wolf, and since then we’ve had fun getting to know the owners, Chris and Melissa. They got started a few years ago, after falling in love with wine, and then coffee, while Melissa was working on the West Coast. We’re bringing on Little Wolf as… Read More

How $ connects us

30 April, 2018: We’ve been having conversations for the past month or so about prices at Clover. A group of HBS students did a school project and told us we’re low. Raising prices is something we have to do periodically to keep our business healthy. And we’re a bit overdue. Last price increases were February 2017. And while I know… Read More

From the archives

Clover comic book (yes that’s Mr. Pita in the corner)

15 August, 2012: Antoria (HSQ) here. You might have heard we’re doing a lot of training right now. Part of the new training program for team members is a comic book about Clover’s history, values, and purpose. New hires will be issued the comic book on their first day at Clover. I found out early on that Ayr and I… Read More

From the archives

Maine Tomato Sandwich launching 4/25

25 April, 2018: Tomatoes come into season once a year in August. When we first started Clover we weren’t even sure we’d have tomatoes on the menu at all outside of August. Then we heard about Backyard Farms. They use hydroponics to grow year-round in a giant greenhouse. A few days ago we got the chance to go up to… Read More

From the archives

Thank you Brookline Village!

20 April, 2018: I snapped this picture 5 years ago on our opening day in Brookline Village. I remember feeling such love and excitement from the community there. People were coming up to us and just saying thank you. And while that feeling hasn’t subsided at all, today’s the last day of our restaurant in Brookline. Our lease came up… Read More

From the archives

How to photograph white on white

3 April, 2018: This may just look like Ayr photographing a paper bag, but it really represents a whole journey into menu photography. A couple months ago, when we were in the middling stages of readying our order-ahead app for public release, we knew we needed to do something drastic to upgrade the look of the whole app. Menu photos!!… Read More

From the archives

CLOVERFOODLAB CAMBRIDGE, MA

29 August, 2008: I couldn’t pass inspection without the name of the business, city, and phone number on both sides of the truck. This lettering has to be 2″ tall. Since the entire truck is going to get torn apart and re-built in a few days, I kept this simple. These letters were $2.48 for a package from Dickson Brothers.… Read More

From the archives

Spring Dug

26 March, 2018: The first sign of spring in New England isn’t asparagus, or strawberries. It’s Parsnips. But not just any parsnip. These are Spring Dug. This time of year, Michael Docter and his crew at Winter Moon Roots brave the cold to harvest a special crop. Michael knows that something magical happens when you leave parsnips underground all winter in… Read More

From the archives

Video: Fresh Soup Stock

21 March, 2018: We made a video sharing our recipe for fresh soup stock. I love fresh stock. I first learned how to make it from our chef Rolando who learned how to make it from Thomas Keller at the French Laundry. It’s the building block for every soup we make here at Clover. Stock only takes 1 hour (and most… Read More

From the archives

The reason for our food trip to Japan

9 March, 2018: Back in August 2016 Vincenzo told me he could shape up a labor budget that was out of whack much more quickly than we had expected. I told him that if he could do it in 2 weeks I’d take him to a Japanese Whiskey Distillery. He delivered. And it took me a bit of time to… Read More

From the archives

Public transit in Japan

8 March, 2018: I will pay, out of my own pocket, to send Boston MBTA leadership to Japan to do a “riding tour” if they can come back and make real changes to our transit system here in Boston. ‘Nuff said. Read More

From the archives

Enzo, the sandwich. Now playing at CloverMIT

29 January, 2013: Most of you who eat our food daily know Vincenzo. Enzo was one of our first employees. He was a former student of Rolando’s working at the Four Seasons. He would help us with the truck here and there. I remember meeting him at Nuestra (now called Crop Circle Kitchen) at 4am, our regular routine at the… Read More

From the archives

Clem loves mochi

7 March, 2018: I’m not sure this one can make it to Clover. Because I’m not sure many Boston customers would love it. But Clementine (yes, the Clementine in the photo of me buying our first truck) LOVES mochi. I’m right there with her. It’s delicious. Here she is eating some that was just grilled over a bbq and smothered… Read More