8 July, 2013: The reception we’re experiencing at Brookline Village (BLV) and Burlington (BUR) is really surprising me. I mean, I know we do some amazing stuff and we’ve got the best employees in the world, but I don’t expect everyone else to see that, at least not right away. I was in Brookline yesterday and a woman stopped me… Read More
2 July, 2013: Crazy we made it this far without a sign. For the trucks they are the sign. We never intended to have a sign for HSQ. I think at that point in our development we expected folks would find us, which they did. The HUB was suppose to have a sign, but I never got around to figuring… Read More
28 June, 2013: Justin was one of our first customers at the first Clover (the original MIT truck). On Day 1 of our second truck in Dewey Square, the very first customer in line was Justin’s roommate Jason. Proof here and here. Then when we opened up our Government Center truck, we met Mike, Jason’s roommate. Jason had sent him… Read More
26 June, 2013: We’re a couple hours away from VIP Party, 24 hours away from Free Sandwich Day, and it’s finally starting to look like a restaurant! Stop on in, we’re all here getting ready. Free sandwich day goes down tomorrow, 11am. We’ll make sandwiches as fast as you can line up! Read More
25 June, 2013: Are we really opening 2 restaurants in the same week? Here’s a glimpse of where Burlington was on Friday. The lights are looking beautiful, aren’t they? And yesterday we launched Brookline Village with Free Sandwich Day. We’ll share pictures of the line, it was 50 times longer than my wildest dreams. CLOVER BROOKLINE VILLAGE: LAUNCHED! (cloverBLV) 6… Read More
21 June, 2013: This morning, we passed our health inspection at CloverBLV, our restaurant at 6 Harvard Street in Brookline Village. Seconds later I burst into the store and screamed. It finally looks like a restaurant! 1. OPEN HOUSE, CSA PICKUPS TOMORROW 6/22, Noon-6pm. We’ll be hosting our first day of Kitchen Garden CSA Pickups. CSA shares will be at… Read More
20 May, 2013: We’re parking a truck at office parks in Burlington. One thing we didn’t expect was customers following us from site to site in cars. This group started with one customer: D.E. Light, the first guy on the left. Yes, that’s his name. We even checked on his credit card. He brought one friend the first time, and… Read More
20 May, 2013: I checked in with Al, our construction supervisor on the Burlington restaurant the other day. We have an issue. They finished trenching, which means tearing up the concrete floors (see image above). But they didn’t find the sanitary waste line where they thought it was going to be. Uhgg. There are a couple of problems here. First,… Read More
15 May, 2013: Over the past couple of years I’ve had this problem: when the most exciting stuff is happening at Clover I have the least amount of time to write. Sorry I’ve been a bit quiet here these past few weeks. These are exciting times for us at Clover. Thankfully I have Lucia and Rolando keeping the posts current.… Read More
13 May, 2013: I’m writing this from the public library in Brookline Village. I kind of feel like I’m home in the suburbs of Austin. There’s grass outside, and cars, and the sound of kids playing. Everyone is really, really nice. And I’m really happy because next door is Town Hall, where we were just approved for our building permit… Read More